Who reads magazine reviews?

Magazine reviews can be viewed in two main ways, either online or out of the magazine. Other devices such as phones and tablets can be used but ultimately it uses the Internet as a provider. But who actually reads the magazines reviews? To state the obvious, lovers of film are most likely to read the magazine reviews maybe even contribute in the review in some way. But it is not as simple as that, some people read magazine reviews to find out if the movie is worth watching, no one wants to spend money of a film that is rubbish, to confirm that the movie is worthwhile people use magazine reviews to get the details on the movie and the overall rating usually out of ten. However some people may just read the review after the movie to see if people agree, if some people are touched by a film, they like to research it and people can use magazine reviews to get a more in depth view of the film. Some film reviewers get a sneak peak or early showing of the film, this would also be appealing to certain people that want to find out more about the upcoming movie they want to watch. Overall there is a very diverse variety of people that read magazine reviews, some just because they want to see if the movie is good, or just because they want to get a sneak peak at what the movie is like before general release. Either way magazine reviews are popular for the many services it can provide to the consumer.